P2Issue #65
Internal oulooks with no anchor texts
❓ What does it mean?
❓ What does it mean?
An internal outlink is a link that points to another page within the same website.
When these links have no anchor text (empty or generic text like “click here”), search engines cannot understand the context or relevance of the linked page.
🚨 Why is it important for SEO?
🚨 Why is this a problem for SEO?
Weak Internal Linking → Anchor text helps Google understand what the target page is about. Without it, the value of internal linking is lost.
Poor User Experience → Users don’t know where the link leads if the anchor is missing or unclear.
Wasted Crawl Budget → Search engines may crawl but fail to associate context, lowering SEO value.
Lower Rankings → Targeted pages may not rank well since internal links don’t pass contextual relevance.
✅ How to Fix It
✅ Best Practices to Fix
Always use descriptive anchor text that tells users (and search engines) what the linked page is about.
Avoid empty links (<a href="/page"></a>).
Don’t overuse generic anchors like “click here” or “read more”.
Keep anchor text relevant, concise, and keyword-friendly.
❌ Bad Example
📌 Example
❌ Bad (no anchor text):
<p>Check our <a href="/about"></a> to know more.</p>
👉 The link exists, but it has no visible text. Both users and search engines don’t know what the link is about.
❌ Bad (generic anchor):
<p>To know more about us, <a href="/about">click here</a>.</p>
👉 “Click here” gives no context about the destination page.
✅ Good Example
✅ Good (descriptive anchor):
<p>Learn more about our company on the <a href="/about">About Us</a> page.</p>
👉 Anchor text clearly describes the destination, helping SEO and users.
⚡ Result
⚡ SEO & UX Impact of Fixing
Better indexation → Search engines understand site structure & relevance.
Improved rankings → Target pages rank higher for anchor-related keywords.
Enhanced user experience → Visitors know exactly what to expect before clicking.