P1Issue #35
Page Titles Duplicates
❓ What does it mean?
❓ What does it mean?
A duplicate page title happens when two or more pages on a website use the same <title> tag. Since the title is one of the strongest SEO signals, duplication makes it difficult for search engines to know:
Which page to rank
Which page is most relevant for a keyword
🚨 Why is it important for SEO?
🚨 Why is it bad for SEO?
Keyword Cannibalization ⚔️
Multiple pages compete for the same keywords, diluting ranking power.
Poor User Experience in SERPs 🙍
Identical titles look spammy or confusing to users.
Indexing & Ranking Issues 🔍
Google may ignore or downgrade duplicate titles, reducing visibility.
Wasted Crawl Budget 🕷️
Crawlers waste time reprocessing near-duplicate content.
✅ How to Fix It
✅ Best Practices
Ensure every page has a unique, descriptive title.
Titles should clearly match the page’s content and intent.
Use primary + secondary keywords naturally.
Add contextual modifiers (location, category, product name, etc.).
Include brand name where relevant.
❌ Bad Example
📌 Example
❌ Bad (duplicate titles):
Page 1 (Men’s Shoes):
<title>Buy Shoes Online | XYZ Store</title>
Page 2 (Women’s Shoes):
<title>Buy Shoes Online | XYZ Store</title>
➡ Both pages target the same generic title, causing confusion.
✅ Good Example
✅ Good (unique titles):
Page 1 (Men’s Shoes):
<title>Buy Men’s Shoes Online | Sneakers & Sports Shoes – XYZ Store</title>
Page 2 (Women’s Shoes):
<title>Buy Women’s Shoes Online | Heels, Flats & Sandals – XYZ Store</title>
➡ Unique, keyword-rich, descriptive titles → better rankings + higher CTR.
⚡ Result
⚡ Result of Fixing
Clearer keyword targeting → higher chance of ranking for multiple terms.
Improved CTR from unique and relevant SERP snippets.
Reduced confusion for search engines & users.
Stronger overall site authority.